Tips For Planning A Green Screen Video Production

1. Get everyone on board with the background BEFORE shooting - This can actually be quite tricky, but it’s super… no… uber-important to get your client (and yourself) squared away with what the background will look like. And get feedback from ALL decision makers involved. This should limit a constantly changing background during post-production. Don’t waste time rendering, file writing, and uploading… and downloading… and re-uploading…

2. Request branding guidelines early - Find out what you can and cannot do with an organizationʼs branding designs and logo. Determine what colors you can and cannot use, etc. Get those guidelines in front of your designers (or yourself) so you can give everyone enough time to work their design magic.

3. Send Storyboards - Make sure everyone knows what the background is going to look like. People do not enjoy surprises, so create storyboards to demonstrate how the subject will appear on the background. Include a variety of samples to give everyone an idea of what a person will look like in the frame.

4. Consider perspectives when designing a background - If you’re using more than one camera, make sure that the background perspective changes to match the camera angle change. If the camera angle and/or framing on the person changes, but the background doesn’t, your video’s going to look like a cheap local cable spot. Think about each camera’s focal length. Make sure the close-up shot is more out of focus than the wide and that the angle of the background matches the camera’s angle change.

5. Light to your background- The main reason you want your background finalized before shooting is so you can incorporate your lighting to match the lighting motivation of your background. You want to sell to the viewer that this person belongs in this environment and they don’t look out of place. If the light spills off to the right, make sure you place the key light on your subject appropriately. The background will also determine the placement of a hair light, or a scrape… or whether or not you even need them.

6. Scout your location - Whenever possible, scout the place you plan to shoot. If you have a choice, do not shoot a green screen interview in a room with 8′ ceilings… with white ceiling tiles. You need to be careful with the spill light off the ceiling. That will cause plenty of issues in post production. And be sure to find a room that has depth. You want to keep your subject away from the backdrop so you avoid the spill there too.

7. Choose your camera wisely - This is a decision in pre-production that has a direct impact on post. Not all cameras shoot the same. Not all cameras collect the same color information. It is important to know what information your camera records, and get an understanding of the output signal. The more color information your camera collects, the more room you have to play with in post. Another good idea is to turn off your cameraʼs sharpening option if it has it (the sharpening feature adds a thin black line around your subject that can be difficult to deal with in post).

Factors You Need To Consider When Making an Animated Video Production

Animated marketing videos are a popular choice for a lot of companies due to the fact that an individual can easily share the video and promote the business. This means that an owner will be able to broadcast the information that they want other people to know without spending a lot of money on it. However, there are still a few things that you need to know about video production, which can greatly impact on the effectiveness of the one that you are going to have.

The length of the animated videos will have a great impact in their effectiveness. You cannot expect that a lengthy video will work as effectively as shorter videos. What this means is that you’ll have a very limited time to provide all the information that your audiences need. This requires great research and information gathering to ensure that you will have the ability to discuss everything within a short period of time.

You need to make sure that your videos are highly informative and will provide your audience with everything that they need to know. This may seem to contradict the effectiveness of a shorter video, but the truth is that it can give you unprecedented results when combined together. All you have to do is to make sure that your animated marketing videos will provide something new and will add value to your viewers. This will not only help you have an effective video, but will also increase the likelihood of a person to share it with others.

The last thing that you need to do is to check the quality of the animated videos that you are going to have. Regardless of how short and informative your video is, it will still be useless if the quality of the video is poor. This is the reason why it is very important for you to have a team of professionals who can help you create the videos that you need. Aside from the fact that they are aware of the steps that should be taken, they also have a set of tools that guarantee high quality video production.